Kenzo x H&M

 

Except the fact that the weekend is coming closer, there is some other great news! H&M just released their newest designer collection. This year H&M collaborated with Kenzo, but you probably knew this already (Du-uh). Last year, the Swedish fast-fashion giant’s collab with Balmain was awesome, so my expectations were quite high this year!

“We wanted to really tell the story of the brand and of us”

If anything, at least we can say Kenzo used more colour compared to Balmain. However, I must say I preferred the collab of last year. This year it’s totally different and cool, nevertheless very difficult to style. Yesterday night at the presale event (or do I need to say #HMfashionjungle?) in Antwerp, I bought a shirt of the collection (picture in the middle). It wasn’t love at first sight, but the image of styling it with a ripped jeans and a leather jacket persuaded me! I posted some of the other pieces I liked the most below.

If you want a clothing piece of this year’s designer collection, I hope you got one already! Sale started this morning and these collections won’t stay in store for a long time.

 

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